2025 Q4 Sales Festival with Large-Scale Procurement

Customer Prepares for 2025 Q4 Sales Festival with Large-Scale Procurement, Bracing for Year-End Consumption Surge

As 2025 draws to a close, the global consumer market is gearing up for its most critical sales event of the year: the fourth-quarter sales festival. To capitalize on year-end consumer demand, leading enterprises and retailers have initiated large-scale procurement plans in advance, ensuring supply chain stability and meeting surging market needs during the holiday season.

Why Stock Up in Advance?

The "Golden Rules" of Proactive Stockpiling

• Timing: Initiate procurement 3–6 months before demand rises to balance costs and risks.

• Data-driven: Rely on market analysis to avoid blind stockpiling, which ties up capital or leads to deadstock.

• Diversification: Spread suppliers and logistics channels to reduce single-point vulnerabilities.

• Agility: Combine spot purchases with futures contracts to hedge against price volatility.